Boosting business events in Seoul
Seoul Tourism Organisation has held several activities to support the current state of the meetings industry and recovery plans in preparation for the endemic.
A meeting with major destination management companies of the Seoul MICE Alliance was followed by a Seoul MICE support briefing session, which was held online.
“It was a very meaningful time listening to the professionals’ suggestions for the recovery and preparing for a leap of the tourism and MICE industry together,” said Ki-Yon Kil, CEO and president of the Seoul Tourism Organisation.
Travel industry representatives discussed ways to revitalise the meetings industry in preparation for the recovery of travel and demand. They reported that group reservations and enquiries are actively coming in for the third quarter of this year, a positive step towards the future.
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