Meeting the need for learning
Monday's forums and social gatherings set the pace for another incredible show.
Monday 30 May saw event professionals, associations and corporates come together to learn from each other at the Agency Directors Forum (supported by Meliá Frankfurt City); Association Focus (supported by AC Forum, AMC Institute, ASAE, ESAE, Ethiopia Convention Bureau, Global Association Hubs, ICCA and Tel Aviv Convention Bureau); Exclusively Corporate (supported by Hubilo, Los Cabos Tourism Board and Meliá Frankfurt City); and MPI’s European Business Events Forum. Monday also welcomed the first of the week’s joyful social gatherings: Association Social (supported by Marriott Frankfurt) and SITE Nite Europe.
“While it’s always been useful to learn from each other, the need is now amplified.”
Michelle Mason, president and CEO, ASAE
